The types of power as related to communication in sequence are:
A. Referent
B. Reward
C. Coercive
D. Persuasive
E. Legitimate
Choose the correct answer from the options given below
E, A, B, C, D
In organisational and communication theory, the bases of power that influence how a message or directive is received are commonly arranged in a specific sequence.
Legitimate power is based on the formal position, role or authority a person holds, and it forms the foundational or starting basis of power in this sequence.
Referent power follows, arising from the receiver's identification with, respect for, or personal attachment to the source of communication.
Reward power comes next, based on the source's ability to provide rewards, incentives or benefits to the receiver.
Coercive power follows, based on the source's ability to punish, threaten or impose negative consequences on the receiver.
Persuasive power comes last in the sequence, based on the source's ability to influence the receiver through logical argument, evidence and reasoning rather than position or force.
Arranging the types in the sequence Legitimate, Referent, Reward, Coercive and Persuasive corresponds to the order E, A, B, C, D.
Given below are two statements:
Statement I: Wilbur Schramm's model of communication had interpreters acting as both encoders and decoders.
Statement II: Wilbur Schramm was one of the first scholars to consider communication as an interactive process.
In the light of the above statements, choose the correct answer from the options given below:
Given below are two statements:
Statement I: A study of the communicator in the communication process leads us to content analysis.
Statement II: An analysis of 'says what' (the message) is control analysis.
In the light of the above statements, choose the most appropriate answer from the options given below:
Given below are two statements:
Statement I : The linear model of communication is used for generating intentional results.
Statement II : The linear model of communication was the basis of propaganda during the World War II.
In the light of the above statements, choose the correct answer from the options given below:
The mechanical model of communication is characterised by:
A. Multiple-way flow
B. One-way flow
C. From one-to-many
D. Anonymity
E. Active audience.
Choose the most appropriate answer from the options given below:
Match List I with List II
| List I Communication concept | List II Description |
| A. Referents | I. It structures human experiences |
| B. Constructs | II. Experience in relation to objects |
| C. Symbol | III. Gesture representing an agreed upon phenomenon |
| D. Language | IV. Objects of orientation |
Choose the correct answer from the options given below:
Swapping of encoder-decoder roles in communication happens due to
Which of the following set of statements is correct for describing the human communication process?
(a) Non-verbal communication can stimulate ideas.
(b) Communication is a learnt ability.
(c) Communication is not a universal panacea.
(d) Communication cannot break-down.
(e) More communication means more effective learning by students.
(f) Value of what is learnt through classroom communication is not an issue for students.
Code:
In a classroom, the probability of message reception can be enhanced by:
In the communication process, signs derive meanings through:
Match the following.
| Set – I (Communication elements) | Set – II (Description of process part) |
| (a) Sender | (i) Brain |
| (b) Receiver | (iv) Sensory organs |
| (c) Message | (ii) Electro-magnetic impulses |
| (d) Medium | (iii) The central nervous system |
Choose the correct answer from the options given below:
Which type of communication is followed by video conferencing?
The sequencing of the communication process in an organization is:
Which among them is the tool generally used for Asynchronous Interaction?
Which one of the following is not the tool for Synchronous Interaction?
In the process of two-way communication, 'sender' is at one end while ______ is at the other end.