Which one of the following marketing practices is outside the purview of the Competition Commission ?
Misleading advertising
Option 2 — Misleading advertising is correct.
The Competition Commission of India (CCI), under the Competition Act, 2002, deals with practices that harm competition in the market — anti-competitive agreements and abuse of dominant position. Misleading advertising is a consumer-protection issue; it is handled by consumer-protection and advertising-standards machinery (e.g. the Consumer Protection Act / ASCI), not by the CCI.
| Practice | Under CCI? |
|---|---|
| Exclusive dealing | Yes — a vertical anti-competitive restraint |
| Predatory pricing | Yes — an abuse of dominant position |
| Misleading advertising | No — a consumer-protection matter |
Why the other options are wrong: exclusive dealing and predatory pricing both distort competition and are squarely within the CCI's remit, so they cannot be the answer; 'None of the above' is ruled out because misleading advertising genuinely lies outside the CCI.
Takeaway: CCI protects competition, not consumers from false claims — that is misleading advertising's domain.
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LIST I
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