Persuasive model of communication is Public Relations refers to:
Two-way Asymmetric model
James Grunig and Todd Hunt proposed four models of public relations - press agentry, public information, two-way asymmetric and two-way symmetric.
In the two-way asymmetric or persuasive model the organisation carries out research on its publics and then uses the findings to design messages that persuade them to accept its viewpoint, so feedback flows back but change is expected only from the public.
The two-way symmetric model seeks mutual understanding, while press agentry and public information are one-way models with no scientific persuasion.
Hence, the correct option is Two-way Asymmetric model.
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