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Question

Given below is a question, followed by two arguments, I and II. You have to decide which of the given arguments, if any, is a strong argument, with respect to the question.

Question: Should advertisements be banned on television?

Argument I: Yes, advertisements are immoral.

Argument II: No, advertisements bring in revenue which helps reduce cost for viewers.

This question was previously asked in
RRB ALP 2018 CBT 2 Fitter Question Paper (21-Jan-2019) (Shift 3)
The correct answer is

Only argument II is strong.

Analyzing Arguments for Banning TV Advertisements

The question asks whether advertisements should be banned on television. We are presented with two arguments, and we need to assess which one is strong.

Examining Argument I: Immoral Advertisements?

Argument I states: "Yes, advertisements are immoral."

To be considered strong, an argument must be relevant and persuasive, offering a compelling reason or evidence to support the conclusion. Argument I claims that advertisements are immoral.

However, the concept of morality can be subjective. Simply stating that something is "immoral" without further explanation or specific examples of *why* television advertisements are inherently immoral in a way that justifies a complete ban makes this argument weak. Different people hold different moral views, and a broad, unsubstantiated claim of immorality is not a universally strong basis for policy decisions like banning television advertisements.

Examining Argument II: Revenue and Viewer Costs

Argument II states: "No, advertisements bring in revenue which helps reduce cost for viewers."

This argument presents a practical and significant consequence of television advertisements: they generate revenue.

Broadcasting television content, especially high-quality programming, is expensive. The revenue generated by advertisements is a primary source of funding for many television channels and production companies. This revenue allows channels to offer content, sometimes even for free (like free-to-air channels), or to keep subscription costs lower than they would be if they relied solely on viewer payments.

Therefore, the argument that advertisements help reduce the cost for viewers by generating revenue is a concrete, relevant, and economically significant point. It directly addresses a practical benefit of advertisements which weighs against the idea of banning them.

This type of argument, focusing on economic impact and viewer benefit, is considered strong because it provides a clear, understandable consequence tied to the existence of television advertisements.

Conclusion on Argument Strength

Comparing the two arguments:

  • Argument I relies on a subjective and unsubstantiated claim of immorality, lacking concrete support.
  • Argument II presents a clear, objective economic benefit (revenue leading to potential cost reduction for viewers) that is a significant factor in the operation of television broadcasting.

Based on this analysis, Argument II is a strong argument because it provides a relevant and persuasive reason rooted in the economic reality of television broadcasting and its impact on viewers. Argument I is weak because it makes a general, unsubstantiated claim without providing a solid basis for a ban.

Argument Statement Strength Analysis
I Yes, advertisements are immoral. Weak. Subjective and lacks specific justification or evidence for why ads are immoral enough to warrant a ban.
II No, advertisements bring in revenue which helps reduce cost for viewers. Strong. Presents a concrete, relevant economic consequence (revenue generation) that directly impacts viewers (reduced costs).

Revision Table: Arguments for Banning TV Ads

Let's quickly review the key points regarding the arguments:

  • A strong argument provides a compelling, relevant reason or evidence.
  • Argument I makes a vague moral claim without backing it up.
  • Argument II highlights the financial model of television, showing how ads benefit viewers through cost reduction.

Additional Information: The Economics of Television

Understanding how television channels are funded is key to evaluating arguments about advertisements. Many channels, especially commercial ones, rely heavily on advertising revenue to cover production costs, broadcasting infrastructure, and staff salaries. This model allows them to offer content without charging high subscription fees, or any fees at all in the case of free-to-air channels. Banning television advertisements would necessitate finding alternative revenue sources, which could include significantly increasing subscription costs or relying more heavily on government funding or donations. This economic reality makes Argument II particularly strong in the debate about banning television advertisements.

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Important Questions from Statements and Arguments

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    S1: There are not more than two figures on any page of a 51-page book. 

    S2: There is at least one figure on every page. 

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  2. Two Statements S 1 and S2 are given below with regard to four numbers P, Q, R and S followed by a Question: 

    S1: R is greater-than P as well as Q. 

    S2: S is not the largest one. Among four numbers P, Q, R and S which one is the largest? 

    Which one of the following is correct in respect of the above Statements and the Question?

  3. Two Statements Si and S2 are given below followed by a Question: 

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    Which one of the following is correct in respect of the above Statements and the Question?

  4. Two Statements S1 and S2 are given below with regard to two numbers followed by a Question: 

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  5. Three Statements S1, S2 and S3 are given below followed by a Question: 

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    S2: D is the oldest. 

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