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Question

Which e-business model allows consumers to name their own price for products and services ?

This question was previously asked in
UGC NET 2014 Paper 1 Question Paper (28-Dec-2014)
The correct answer is

C2 B

E-business models are named by who sells to whom: B2B is business to business, B2G is business to government, C2C is consumer to consumer and C2B is consumer to business.

In the consumer-to-business model the consumer initiates the transaction and states the terms; the classic example is a reverse-auction site such as Priceline, where a buyer names the price he is willing to pay and businesses decide whether to accept it.

B2B and B2G involve businesses or governments as buyers, and C2C involves consumers selling to each other (such as auction sites), so none of them is the name-your-own-price model.

Hence, the answer is C2 B.

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