Gruning and Hunt PR Models Identification

This question asks to identify the four main public relations (PR) models developed by Gruning and Hunt in 1984 from the provided list.

Identifying the Four PR Models

Gruning and Hunt proposed four distinct models of public relations practice. Based on their research, the established models are:

• Press Agentry Model: Primarily focused on disseminating information, often one-way, with little concern for accuracy. (Corresponds to item C in the question list)
• Public Information Model: Also a one-way communication model, focusing on objective information dissemination and truthfulness. (Corresponds to item B in the question list)
• Two-way Asymmetrical Model: Uses communication to get organizational success, involves two-way communication but is imbalanced towards the organization's benefit. (Corresponds to item D in the question list, often described as 'non-symmetrical')
• Two-way Symmetrical Model: Emphasizes mutual understanding and two-way communication, aiming for a win-win situation for both the organization and its publics. (Corresponds to item A in the question list)

Matching Models to Options

The four core models identified are represented by items (A), (B), (C), and (E) in the question's list. Item (D) describes a characteristic of the Two-way Asymmetrical model but isn't typically listed as a distinct fourth model in the primary set.

Let's evaluate the options based on the identified models (A, B, C, E):

• Option 1: Includes (B), (D), (A), (E) - Incorrect as it includes (D).
• Option 2: Includes (A), (E), (B), (C) - Correct as it lists all four core models.
• Option 3: Includes (D), (A), (B), (C) - Incorrect as it includes (D).
• Option 4: Includes (E), (A), (C), (D) - Incorrect as it includes (D).

Therefore, the correct option includes the Two-way symmetrical model (A), the Two-way asymmetrical model (E), the Public information model (B), and the Press agentry model (C).