Mancur Olson's Collective Action Argument
The question requires identifying the author behind a specific argument presented in the book, ''The logic of collective action''. The argument states that society is composed of rational individuals focused on their self-interest.
This foundational concept was developed by Mancur Olson. His seminal 1965 work, ''The Logic of Collective Action'', explores why rational, self-interested individuals might not act collectively to achieve common goals.
Olson's theory posits that individuals make decisions based on calculated self-interest. For collective action to occur, especially in large groups, Olson argued that individual participation is often unlikely unless specific incentives (like selective benefits) are provided, as the personal cost might outweigh the perceived personal gain when the benefit is shared broadly.
Therefore, the correct identification of the author is Mancur Olson.
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