Question
Which of the following Acts deals with the wrongful and explicit portrayal of female body for product marketing in print and electronic media?
This question was previously asked in
CUET PG 2026 Agri-Business Management Question Paper (25-Mar-2026) (Shift 2)
The correct answer is
Indecent Representation of Women (Prohibition) Act, 1986
Indecent Representation of Women Act Explained
The question asks about the specific Act that prohibits the wrongful and explicit portrayal of the female body for product marketing in media.
Relevant Legislation for Media Portrayal
The Indecent Representation of Women (Prohibition) Act, 1986 is the legislation designed to prohibit the indecent representation of women through advertisements, publications, or any other means. This Act specifically targets the wrongful and explicit portrayal of the female body, particularly in contexts like product marketing across print and electronic media.
Why Other Acts Are Not Applicable
- Cable Television Networks (Regulation) Act, 1995: This Act regulates the content broadcasted through cable television but does not specifically focus on the prohibition of indecent representation for marketing purposes as its primary objective.
- Cinematograph Act, 1952: This Act deals with the certification and regulation of cinematograph films, not directly with advertisements or marketing content in print and electronic media.
- Wrongful Portrayal of Females (Prevention) Act, 1996: While the name sounds relevant, this is not a recognized Act in Indian law dealing with this specific issue. The correct legislation is the 1986 Act.
Therefore, the Indecent Representation of Women (Prohibition) Act, 1986 directly addresses the issue raised in the question.
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