‘Snapdeal’ went for a change in logo and its corporate identity with a new tagline ‘unbox zindagi’. What is this process known as ?
Rebranding
Rebranding is the marketing process of changing a company's brand identity, such as its name, logo, colours, design and tagline, to create a new, refreshed image in the minds of consumers.
In 2016 the e-commerce firm Snapdeal replaced its old logo with a new red 'unboxing' logo and adopted the tagline 'Unbox Zindagi', which is a classic rebranding exercise.
Repositioning changes the place a product occupies in consumers' minds relative to competitors (for example, new target segment or new benefit), which need not involve a new logo or identity.
Rethinking and revitalizing are general words, not the standard marketing term for changing a corporate logo and identity.
Hence, Rebranding.
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.................... is a client server application that identifies each host on the internet with a unique user-friendly name.
Every OS has a ................ or .......... which primarily resides in the main memory of the computer to perform some of the basic functions of the OS.
(i) Kernel
(ii) Interface
(iii) Nucleus
(iv) Compiler
Codes:
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(i) Machine language
(ii) Assembly language
(iii) High level language
(iv) Natural language
Codes:
Match the following:
List I List II (a) New York Public Library (i) Shelv AR (b) Miami University Augmented Research Group (ii) Smart library (c) Oula University Library (iii) Wolf Walk (d) North Carolina State University (iv) Find the future Codes:
Which part of the QR code represents the encoded data?
