Which feature distinguishes e-commerce from traditional retail most directly?
Ability to conduct transactions over the internet
E-commerce is the buying and selling of goods and services over the internet, with ordering and payment done online.
This ability to conduct transactions over the internet is what separates it most directly from traditional, physical-store retail.
Exclusive in-store product advertising belongs to brick-and-mortar retail.
Paper-based customer service forms are a feature of traditional offline processes.
Manual management of inventory records is an older practice; e-commerce typically uses automated inventory systems.
Hence, the answer is Ability to conduct transactions over the internet.
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