Two statements given below are labelled as Assertion (A) and Reason (R). Read the statements and answer the question that follows. Assertion (A) : Plant location is often oriented toward dominant factors such as raw material sources while warehouse location is definitely distribution oriented. Reason (R) : Plant location decision is driven by the competition and competitor while the warehouse location decision is exclusively driven by the cost considerations. Which of the following options is the correct?
Statement (A) is correct and statement (R) is not correct
A is correct, but R is incorrect. Plant locations may depend heavily on inputs such as raw materials, while warehouses serve distribution needs. Warehouse location is not determined exclusively by cost: delivery speed, customer-service requirements and access also matter.
Important Questions from Marketing Management
- Match List I with List II regarding distribution polices & strategies.
List-1 List-II (a) Selective distribution → (i) Convenience items (b) Intensive distribution → (ii) Consignment, Franchise, symbiotic (c) Exclusive distribution → (iii) Specialty / high unit value items (d) Special distribution → (iv) Shopping items - Selling and buying activity of fashion goods is called:
- Knock - offs are :
A. Original design of a brand
B. Copy or near-by copy of a design
C. High cost version of a design
D. Labour saving production
E. Low cost version of an original design
Choose the correct answer from the options given below : - Which of the following is not a Dart equivalent?
- Which of the following parts of machine needle fit into the needle bar?
(a) Shank
(b) Blade
(c) Butt
(d) Scarf
Choose the correct answer from the options given below:
