Question Type: General Knowledge/E-commerce Business Model

Step-by-step Solution:

• Understanding E-commerce Segments: E-commerce is broadly categorized into different segments based on the entities involved in the transaction. The primary segments are:
  • B2B (Business-to-Business): Transactions between businesses.
  • B2C (Business-to-Consumer): Transactions between businesses and individual consumers.
  • C2C (Consumer-to-Consumer): Transactions between individual consumers.
• Analyzing OLX: OLX is an online classifieds platform. Users primarily list and sell goods or services directly to other users without the involvement of a business entity acting as an intermediary. This clearly points towards a consumer-to-consumer (C2C) model.
• Eliminating Incorrect Options:
  • Option 1 (C2C, B2C, and B2B): Incorrect because OLX's core functionality is C2C. While some B2C elements might exist peripherally, it’s not the primary model, and B2B is largely absent.
  • Option 2 (B2B): Incorrect as OLX does not primarily facilitate transactions between businesses.
  • Option 4 (B2C): Incorrect as OLX does not operate as a direct seller of goods to consumers; rather, consumers sell to other consumers.
• Conclusion: Therefore, the correct answer is C2C.

Core Logic/Pattern: Identifying the core business model of an online platform by analyzing its functionality and user interactions.

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