Question Type: Vocabulary/Definition
This question tests your understanding of terminology used in electronic commerce.
Step-by-step solution:
- The question describes a fixed sum paid regularly for a service.
- Let's analyze the options:
- Licensing: Refers to granting permission to use software or intellectual property, not necessarily a recurring payment.
- Affiliate: Relates to a marketing model where individuals or companies earn commissions by promoting products or services, not a fixed recurring payment.
- Marketing: The process of promoting and selling products or services, not a specific payment model.
- Subscription: A recurring payment model where customers pay a fixed fee for access to a service or product. This perfectly matches the question's description.
- Therefore, the correct answer is subscription.
Why other options are incorrect: Licensing, affiliate marketing, and general marketing describe business models or strategies, not a specific payment structure like the one defined in the question. Only ""subscription"" accurately describes a fixed, recurring payment for a service.
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Important Questions from E Commerce
The deliveries of goods or services ordered on an e-shop do NOT depend upon which of the following?
Which of the following statement(s) is/are correct regarding the strategies required to
increase the visibility of e-commerce website?I. The website name should be sensible that it can be guessed.
II. Uploading contents like special offers or eye catching information for the regular followers can increase traffic on the website.
III. Icons of social networks on the website have no major influence on e-visibility.
- The term "B 2 B" has been referred to which one of the following ?
- _________ primarily deals with buying and selling, particularly on a large scale.
- The _________ E-commerce segment(s) is/are represented by OLX.
