List - I Theory List - II Characteristic A. Soviet Communist Media Theory I. Media to assist in growth of society and national development B. Libertarian Media Theory II. Media is controlled C. Development Media Theory III. Media is an agent of the government D. Authoritarian Media Theory IV. Media is free and has full autonomy
Matching Media Theories with Their Characteristics
This question requires matching different theories of media from List - I with their corresponding characteristics described in List - II. Understanding these media theories is crucial for studying mass communication and media studies.
Understanding Soviet Communist Media Theory (A)
The Soviet Communist Media Theory, also known as the Marxist-Leninist theory, posits that media should serve the interests of the state and the Communist Party. Its primary role is to educate, mobilize, and propagandize the masses to support the socialist cause and build the communist society. Therefore, the media acts as an agent of the government and the party.
This matches with characteristic III. Media is an agent of the government.
Understanding Libertarian Media Theory (B)
The Libertarian Media Theory is rooted in the belief that individuals should be free to express themselves without government censorship or control. It advocates for a free market of ideas, where truth is expected to emerge from the competition of different viewpoints. Media autonomy is paramount.
This matches with characteristic IV. Media is free and has full autonomy.
Understanding Development Media Theory (C)
The Development Media Theory emerged as a response to the needs of developing nations, particularly after World War II. It suggests that media should be used as a tool to support national development goals, promote social progress, foster economic growth, and encourage national unity.
This matches with characteristic I. Media to assist in growth of society and national development.
Understanding Authoritarian Media Theory (D)
The Authoritarian Media Theory predates other theories and suggests that the media operates under the control of the ruling elite or the state. Its main purpose is to maintain social order, preserve the authority of the government, and prevent dissent or criticism.
This matches with characteristic II. Media is controlled.
| List - I Theory | List - II Characteristic |
| A. Soviet Communist Media Theory | III. Media is an agent of the government |
| B. Libertarian Media Theory | IV. Media is free and has full autonomy |
| C. Development Media Theory | I. Media to assist in growth of society and national development |
| D. Authoritarian Media Theory | II. Media is controlled |
Based on these explanations, the correct match is A-III, B-IV, C-I, D-II.
Important Questions from Mass Media and Society
Match the pairs - (Committees on Media)
(A) (Name)
(B) (Year)
(a) Chanda Committee
(i) 1982
(b) Kuldip Nayar Committee
(ii) August, 1977
(c) Verghese Committee
(iii) March, 1977
(d) P.C. Joshi Committee
(iv) 1964
Which of the following statements is FALSE?
- What among the following are some media organisations?
A. Registrar of Newspaper for India (RNI)
B. National Institute of Fashion Technology (NIFT)
C. The Press Council of India (PCI)
D. Audit Bureau of Circulation Ltd (ABC)
E. University School of Mass Communication (USMC)
Choose the correct answer from the options given below: - What among the following are functions of the Mass Media?
A. Infrastructure- Building
B. Entertainment
C. Information
D. Tax- Collection
E. Advertising
Choose the correct answer from the options given below: Match List - I with List - II:
List - I List - II A. Swayam Prabha I. Kids Programme B. Shark Tank II. Agriculture Programme C. Krishi Darshan III. Business reality T.V. Series D. Shaktimaan IV. Educational Programmes Choose the correct answer from the options given below:
