Fast moving consumer goods (FMCG) are defined as products that are sold quickly and have a short shelf life. Examples include everyday items like toiletries, packaged foods, and beverages.
The question seeks the specific American term used to denote these goods, emphasizing their rapid consumption and frequent replacement cycle.
Considering the provided choices, the expression identified for these fast moving consumer goods is:
| List-1 | List-II |
| (a) Selective distribution | → (i) Convenience items |
| (b) Intensive distribution | → (ii) Consignment, Franchise, symbiotic |
| (c) Exclusive distribution | → (iii) Specialty / high unit value items |
| (d) Special distribution | → (iv) Shopping items |