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Question

Arrange the stages of fashion cycle in correct order : 

(A) Increase in popularity 

(B) Introduction of a style

(C) Peak of popularity 

(D) Decline in popularity 

(E) Obsolescence 

Choose the correct answer from the options given below:

The correct answer is
(B), (A), (C), (D), (E)

Understanding Fashion Cycle Stages

The fashion cycle describes the process of a style's popularity over time. It typically moves through several distinct stages from its introduction to its eventual disappearance.

Fashion Cycle Stages in Order

The correct sequence for the stages of the fashion cycle is:

  1. Introduction of a style (B): A new style or trend first appears, often promoted by designers or fashion influencers.
  2. Increase in popularity (A): The style starts gaining acceptance and becomes more widely known and desired by consumers.
  3. Peak of popularity (C): The style reaches its maximum level of acceptance and is worn by a large number of people.
  4. Decline in popularity (D): Consumers begin to lose interest in the style, and its popularity starts to wane.
  5. Obsolescence (E): The style is no longer fashionable and is eventually discarded or replaced by new trends.

Final Sequence

Therefore, the correct order of the fashion cycle stages is represented by the sequence (B), (A), (C), (D), (E).

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Important Questions from Marketing

  1. Ms. X is fond of wearing hot pants, baggy pants and unmatched buttons. Which among the following concept she has been following ?
  2. Match the stages in behavior changes with hierarchy of effects:
     

    Stage ModelHierarchy of effects
    (1) Social psychology(a) Awareness-Interest-
    Evaluation-trail-Adoption
    (2) Diffusion of Innovations(b) Cognition-Attitude-
    Behavior change
    (3) Family planning(c) Attention-Interest-
    Comprehension Impact-Attitudes
    (4) Marketing and advertising(d) Knowledge-Approval-
    Intention-Practice-Advocacy
  3. Which are the pioneering stages of a product life cycle?
    I. To educate consumers about the new product
    II. Market segmentation
    III. To show that people have a need they did not appreciate before and that the advertised product fulfils that need
    IV. To show that a product now exists that is actually capable of meeting a need that already had been recognized but could not have been fulfilled before
  4. Given below are two statements one is labelled as Assertion A and other is labelled as Reason R
    Assertion A:The action stage in the AIDA model involves getting the customer to make a purchase commitment and closing the scale
    Reason R: This model assumes the receiver in a persuasive communication situation like advertising is an information processor or problem solver 
    In the light of above statements, choose the most appropriate answer from the options given below

  5. Allotting a budget as per sales volume is known as ________
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