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Question

Arrange the following milk product brands developed by the state co-operatives in ascending order of revenue generator.

A. Vita (Haryana)

B. Amul (Gujarat)

C. Nandini (Karnataka)

D. Verka (Punjab)

E. Milma (Kerala)

Choose the correct answer from the options given below

The correct answer is

E, D, A, B, C

Understanding the Question on Milk Product Brand Revenue Ranking

The question asks us to arrange several well-known milk product brands, specifically those developed by state cooperative federations in India, based on the revenue they generate. We need to place them in ascending order, meaning from the brand with the lowest revenue to the brand with the highest revenue.

The brands and their associated states are:

  • A. Vita (Haryana Dairy Development Co-operative Federation Ltd.)
  • B. Amul (Gujarat Co-operative Milk Marketing Federation Ltd. - GCMMF)
  • C. Nandini (Karnataka Co-operative Milk Producers' Federation Ltd. - KMF)
  • D. Verka (Punjab State Cooperative Milk Producers Federation Ltd. - MILKFED)
  • E. Milma (Kerala Co-operative Milk Marketing Federation - KCMMF)

Analyzing the Options for Ascending Revenue Order

The options provide different sequences of the brands (represented by their letters A, B, C, D, E). We need to determine which sequence correctly represents the brands ordered from the lowest revenue generator to the highest.

Let's list the given options:

  • Option 1: E, D, A, B, C
  • Option 2: A, E, D, C, B
  • Option 3: C, E, A, D, B
  • Option 4: D, C, A, E, B

The task is to assess the revenue generated by each of these state cooperative brands and find the option that lists them in increasing order of revenue.

Determining the Ascending Order of Revenue

To arrange the brands in ascending order of revenue, we need to consider their typical market presence and reported revenues. Dairy cooperatives in India vary significantly in size and revenue, with some having a pan-India presence and very high turnover, while others are primarily focused within their state.

The provided correct answer option is E, D, A, B, C. Let's interpret this order:

  • E: Milma (Kerala)
  • D: Verka (Punjab)
  • A: Vita (Haryana)
  • B: Amul (Gujarat)
  • C: Nandini (Karnataka)

According to this specific order from the selected option, the arrangement from lowest revenue to highest revenue is:

Milma < Verka < Vita < Amul < Nandini

This means that, based on the selected option, Milma generates the least revenue among these five brands, followed by Verka, then Vita, then Amul, and finally Nandini generates the highest revenue.

Final Arrangement Based on the Selected Option

The correct ascending order of revenue generator among the given milk product brands, as per the selected option, is E, D, A, B, C.

Order Brand (Letter) Brand Name State Co-operative Revenue Ranking (Ascending)
1st (Lowest) E Milma Kerala Lowest
2nd D Verka Punjab
3rd A Vita Haryana
4th B Amul Gujarat
5th (Highest) C Nandini Karnataka Highest

Revision Table: State Co-operative Milk Brands

Brand Name Associated State Co-operative Federation
Vita Haryana Haryana Dairy Development Co-operative Federation Ltd. (HDDCF)
Amul Gujarat Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF)
Nandini Karnataka Karnataka Co-operative Milk Producers' Federation Ltd. (KMF)
Verka Punjab Punjab State Cooperative Milk Producers Federation Ltd. (MILKFED)
Milma Kerala Kerala Co-operative Milk Marketing Federation (KCMMF)

Additional Information: Importance of Dairy Cooperatives

Dairy cooperatives play a crucial role in India's rural economy and milk production. They empower milk producers, primarily farmers, by providing a collective platform for procuring, processing, and marketing milk and dairy products. This system ensures fair prices for farmers and provides consumers with quality products under trusted brands like Amul, Nandini, Milma, Verka, and Vita. These cooperatives have contributed significantly to making India the world's largest milk producer, following the success of initiatives like Operation Flood.

Understanding the relative size and revenue of these cooperatives gives insight into their market reach and economic impact within their respective states and sometimes nationally.

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Important Questions from Industrial Sector

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  2. In India, which of the following is NOT an objective of the National Manufacturing Policy?

  3. Which of the following is NOT an aid or auxiliary to trade?

  4. Who released a special stamp entitled ‘Wheat Revolution’ in July 1968?

  5. Effect of The Industrial Policy, 1956 on industries was  .

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