A copier machine company provides better after sales service to its existing customer to improve its (company) and product image and increase sales of accessories and consumables. Above given statement is an example of:
Stability strategy aimed at customer functions
The company improves an existing customer function—after-sales service—within its present business and customer base. It is therefore pursuing a stability strategy aimed at customer functions, even though improved service may increase accessory and consumable sales.
Important Questions from Strategic Management - Teaching
- According to Michael Porter's Generic strategies, the three different basis of gaining competitive advantage by an organization are which of the following ?
- Bench marking, SWOT analysis and Environmental Scanning activities should occur continually and consistently in Library’s strategic planning process to ensure that
Given below are two statements, one labelled as Assertion (A) and the other labeled as Reason (R) :
Assertion (A) : The training during direct preparation should have dual aim i.e. to achieve top form along with the removal of deficiencies of the athlete.
Reason (R) : The training should be highly individualized and specific to the expected competition conditions.
In the context of the above two statements, which of the following statement is correct ?
Concept of 'fit' is central to which of the following schools of thought on strategy formulation?
Match List - I with List - II :
List - I
List - II
a
Goal
i
Basic function or task of an organization
b
Strategy
ii
End toward which an activity is directed
c
Mission
iii
Adoption of course of action to achieve long term objective
d
Rule
iv
Actions or non-actions allowing on discretion
Choose the correct option from those given below:
