The question asks about the sociologist who introduced the concept of 'cultural lag'. This term describes a specific type of social phenomenon related to how different parts of a culture change at different rates.
Cultural lag specifically refers to the situation where advancements in material culture (like new technology) happen faster than the corresponding changes in non-material culture (like social norms, laws, or beliefs) can adapt to them. This gap or delay is the 'lag'.
The sociologist credited with introducing and defining the concept of cultural lag is William F. Ogburn. He explored how societies struggle to keep pace with rapid technological and material innovations. Ogburn argued that while material culture often progresses quickly, non-material culture, including customs, laws, and social institutions, tends to change more slowly. This difference in the rate of change creates social challenges and adjustments that society must navigate.
For example, the invention of the internet (material culture) happened much faster than society could develop adequate laws and ethical guidelines (non-material culture) for its use, leading to issues like cybercrime and debates about privacy.
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Therefore, William F. Ogburn is the correct answer as he coined the term 'cultural lag' to describe this societal dynamic.
Social deviance is also given more exposure by_________ because of the way deviance mainstream to popular culture.