Question
Which one of the following semantic dimensions are measured by the "semantic differential scale" ?
The correct answer is
Evaluation, potency and action
Understanding the Semantic Differential Scale
The semantic differential scale is a type of rating scale designed to measure the connotative meaning of objects, events, and concepts. It asks respondents to rate concepts on a series of bipolar adjective scales.
Measured Semantic Dimensions
Developed by Charles E. Osgood, this scale primarily measures three fundamental semantic dimensions:
- Evaluation: This dimension relates to feelings of good-bad, pleasant-unpleasant, etc.
- Potency: This dimension captures feelings of strength-weakness, large-small, etc.
- Action: This dimension reflects feelings of activity-passivity, fast-slow, etc.
Therefore, the semantic differential scale measures evaluation, potency, and action.
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Important Questions from Types of Measurement Scale - Teaching
- A teacher assesses the answer books of the students and based on their scores he gives them ranks. Which scales of measurement are used by him?
- Match the LIST-I with LIST-II
LIST-I Measurement scale LIST-II Definition A. Likert Scale I. Measures the meanings people create in response to a particular stimulus B. Semantic Differential scale II. Equal appearing intervals between adjacent points of a measurement scale C. Thurstone Scale III. Identifies the extent of a person's attitude towards a person or phenomenon D. Guttman Scale IV. Items are arranged along a continuum
Choose the correct answer from the options given below: - Which one of the following is the lowest level of measurement?
- Arrange the following from higher level to lower level of scales of measurement involved in them:
A. Researcher divides the sample in two groups based on area of residence like 'Urban' and 'Rural' Area.
B. A student has got 50 marks out of 60 marks in English language test.
C. A cricketer is given tenth rank as an allrounder.
D. The height of a particular building is double than all other buildings in a street.
Choose the correct answer from the options given below: - Match the LIST-I with LIST-II
LIST-I
Scales of
MeasurementLIST-II
CharacteristicsA. Nominal I. Place items from least to most or lowest to highest B. Ordinal II. Precisely how far apart the items are C. Ratio III. Denotes the categories only D. Interval IV. Enables researcher to determine the proportions easily
Choose the correct answer from the options given below:
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